Article Summary: An idea of a "world car" is proposed but through the article the author explains the barriers necessary to get over before we can create a world car. The author also goes into explanation about how the world market has affected the automotive industry in the world today.
Questions:
1. Globalization 3.0 is fueling a change in the automotive market by opening up markets for which car can sell. Also it gives companies the opportunity to ship their companies to other countries through off-shoring which helps them expand their marketing ability.
2. Cultural differences make it very difficult to create such a thing as a "world car". For example other countries drive on the left side where in the United States we drive on the right. Also in America we tend to want bigger car; where in Europe they enjoy smaller more compact vehicles.
No comments:
Post a Comment